Impressions, reach and click-through rate Impressions represent the number of times your ad is displayed on a page. For example, your ad may appear a thousand times, which is a thousand impressions. But that doesn't mean everyone sees your ad wherever it is posted. It also doesn't mean that your ad was seen by that many people, it just appeared on that many pages. The same person can therefore see your ad several times. Overall, however, impressions are a good metric if you want to improve brand awareness and recognition.
Don't confuse the prints with the scope, even though they look similar, though. Reach is the number of people who were reached by your ad. Impressions Color Correction Service represent the number of times your ad was displayed. It is worth knowing that reach can be organic and paid. Due to various algorithms on social media, posts with organic reach are only seen by a fraction of people who already follow a business page, while paid reach and well, paid promotion serve ads to people who already follow a business page. a wider audience. Click-through rate (CTR) Click-through rates correlate with the number of people who clicked on your ad.